Maybe not so many years ago, Initiative Petitions 22 and 25 might have made the Oregon ballot. But not now, and it evidently wasn't close.
The effort to put these measures - both anti-abortion, one declaring "personhood" for unfertilized eggs and the other sharply limited abortion coverage - on the November 2012 ballot started more than a year ago. A lot of petition signatures (116,284) were needed by July 6 (tomorrow) to achieve ballot status, but then they would have needed many more than that to pass.
A description from a draft ballot title: "Measure guarantees right to life for persons, embryos and fetuses, beginning at fertilization, excluding any person sentenced to death for aggravated murder. Measure prohibits abortion without exception for the woman's health or safety, and certain birth control methods; restricts withdrawal of life support, stem cell research." It would have amended the state constitution, if passed. A description from Planned Parenthood of 22: "This extreme measure could have resulted in outlawing birth control, in vitro fertilization and abortion even in the case of rape and incest.")
This is part of the same national Personhood effort that lost in Mississippi, and has had trouble gaining traction elsewhere.
The curiosity is why the attempt in Oregon. Several other nearby states might yet be more fertile ground.