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Ha: Ousting SayWA

These things always seem to end in such a whimper. And in this case you can understand why.

SayWA is no more.


We took issue with it back in March when it was announced as Washington’s new state slogan. A lot of other people took issue with it in stronger terms.

The Seattle Post Intelligencer reports that “The tag line was pulled on the basis of a recommendation from the state’s Tourism Advisory Council, as well as market research indicating the ads weren’t doing a sufficient job of driving readers to Washington’s tourism Web site.”

New slogan, anyone?

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