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Why it’s that way

Hot conversation underway over on Oregon Media Insiders about the content of local – not just Portland, but “local” all over the country – television news. The point raised by site runner Lynn is provocative:

Viewers want crime coverage and infotainment, presented as briefly and quickly as possible. No nuance, no in-depth, just the headlines, please, and as much meth news and missing pretty white girls as possible, thanks.

Conventional wisdom, no? Focus groups all say so. Fastest growing TV station in the market revels in it, notoriously so. Must be true.

And yet, what’s the most popular-with-the-demo news outlet in the market, hands down, no debate?

OPB Radio, home of longform news and information.

Just a week ago we conversed with a Boise television reporter about this general subject. The problem is all over, and the solutions less than obvious. A suggestion: Read the rapidly-filling comments section for some useful insight into why things got this way, and how things could be better. There’s all too little, sadly, on how to effect change; few people seem to have a handle on that …

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